IM Consultant Services Call: 513-580-4598 Cincinnati-Based

AN ENGINEER'S APPROACH TO MARKETING

How to Optimize Your Website Structure For SEO

“How to Optimize Your Website Structure For SEO” video and written by Mike Marko.

Are you looking to improve your site rankings in search engines like Google?

SEO, or Search Engine Optimization, is not like it used to be.  You can optimize your page so Google knows what it is all about, but that’s not enough.  Often you have to do backlinking and then optimize your website structure for SEO.

That’s why I want to talk to you about your website structure for SEO optimization.

Optimizing Your Website Structure For SEO

The following video goes over how to optimize your website structure for SEO.

VIDEO: Website Structure For SEO

[jwplayer player=”1″ mediaid=”26241″]

 

Let’s talk about this in more detail.

Let’s Begin Mapping This Out

When you are ready to optimize your website structure for SEO, I recommend that you get out the trusted piece of paper and pencil and start there.

On the far left, draw a short horizontal line to represent your main website.  Label it “Home”.

Then draw a vertical line (like I did in the video), followed by horizontal lines to represent the main menu options.  Label each of these new horizontal lines to match your menu (or at least your new proposal menu structure).  At the time of writing this, the menu structure for www.mikemarko.com is as follows:

  • Blog
  • About Us
  • Work With Us
  • Product & Resources

Now don’t get stuck on the menu options you have (or even what I have).  This exercise may cause you to change that structure.

SIDE NOTE: I only have very few menu options on purpose.  I cover why in detail in the blog post, Top Nine Tips For An Effective Website Design.

Struggling Getting the Business Success You Deserve - yellow text 3

Keep Building

Now add in other elements of your structure.  You don’t have to fill out the structure for “Blog” because it represents all the blog posts.

But “About Us” could be connected to the “Contact Us” page.  You may even have a “History” page that would go under this as well.

Map out the same thing for other menu pages.

If you have a “Products & Resources” page similar to mine then naturally it has a lot more going on.  Include product reviews, etc, that will could be referenced by this page.

Now Link Them Back

Now continuing from our example above, the “About Us” page will reference the “Contact Us” and “History” page, and whatever you made for that branch (or silo) of the website.  Next go into the “Contact Us” and “History” pages and make sure they reference (and link to) the “Contact Us” page.

These links should use appropriate, and yet naturally reading, anchor text.

The “Products & Resources” page will do the same thing… but will be even more complicated.

See why I wanted you to map this all out first?  🙂

Build It Deeper

Now this can go much deeper than I showed in my video.  In fact, a really good ranking site may go 3, 4, or even 5 pages deep.  This may not happen on day one, but as you keep building your site and adding content keep updating your plan.

Say I wrote a HUGE webpage on SEO… this could even be a blog post.  Maybe I wrote it to be 5,000+ word long… a true pillar post.  Since it is so monumental I would want to include this page in my website structure for SEO.

How would I do that?

Well I could take all the product reviews on SEO related tools and training, which go to the “Product & Resources” page, and also link them to this SEO pillar post.  Then this SEO pillar post would also references the same product review pages (since this is probably a comprehensive SEO page) and also smaller blog posts.  These smaller blog posts should also reference the SEO pillar post (as well as other SEO blog posts).

You can see that this can get pretty complicated.  That’s why it is important to keep your map up to date with your key webpages.

Nothing Is Written In Stone

Remember, your website is very fluid… it can change relatively easy.  If you do create a key webpage that you never anticipated, you can always go back and figure how it fits into your plan.  Then visit each of the other key pages in that “silo” and make sure that they all reference that new page as needed (and as shown in the updated website structure for SEO).

Keep revisiting the plan, and update accordingly.

Final Thoughts On Optimizing Your Website Structure For SEO

We just covered how you can start optimizing your website for SEO.  When you take the time to do this properly, it will really help you rank your pages easier in the search engines.  If you are serious about ranking your content, this is something you should start implementing TODAY.

This and other strategies will help you get traffic to your website, and thus leads.  And in my opinion the main reason to have a website is to get leads.  But no matter the reason you have to build an online presence with a blog, I recommend you use the exact same blogging and marketing platform I use.

Happy Blogging!

If you need help in getting traffic to your website or ranking in Google, then feel free to contact me and we can talk about the different consulting options we offer.  Or use the link below to apply for your “Results in Advance” free consultation and let’s get started right away:

How to Advertise on Facebook with Paid Advertisements

P.S. – If you like this post, feel free comment down below and/or share on Facebook.

free bootcamp training mini course internet marketing - mike marko - smm - seo - search engine optimization

Have questions and want to connect?

Add me on Facebook then shoot me a message:

http://www.Facebook.com/mike.marko.37

Suggested Articles:
1. How To Get Backlinks For SEO | Off Page SEO Tips
2. How to Get Leads With A Blog | How to SEO Blog Posts
3. What is SEM – Search Engine Marketing

How to Optimize Your Website Structure For SEO - Mike Marko

Author: Mike Marko
Click here to contact Mike
www.IMConsultantServices.com

If you want a system to help you rank in Google just like I do, then check out Influx Entrepreneur.

Article: How to Optimize Your Website Structure For SEO

What is SEO Marketing – Search Engine Optimization

“What is SEO Marketing – Search Engine Optimization” written and video by Mike Marko.

Do you have a website and now are looking to learn what is SEO marketing?

Maybe you heard about SEO marketing from a friend or business collegue, or even from a search on the internet.  Now  you want to learn more about SEO and how it can work for you.

Well you found the right place!

Today I want to talk to you about what is SEO marketing and whether it’s right for you.

What Is SEO Marketing

In the following video I talk about both what is SEO Marketing.

VIDEO: What is SEO Marketing

[jwplayer player=”1″ mediaid=”22928″]

 

In the video I talk about what is SEO marketing.  Now I want to break down some more information to help you even better understand.

What Is SEO (Search Engine Optimization)?

SEO is a method of internet marketing where you focus on getting organic (non-paid) search engine results. It means that when someone types in a specific term into a search engine like Google that you try to show up as close you can to the top of the SERP’s (Search Engine Results Page). SEO includes both technical and creative elements to help improve rankings, drive traffic, and increase awareness in search engines.

There are many aspects of SEO ranging from the words you include on your website to other site links from the web to your target page. Sometimes SEO is simply arranging your website to make sure it is structured in a way that search engines understand.

SEO isn’t just about building search-friendly websites. You also have to include the visitor experience too.  You want to help ensure that the visitors find what they want and you “end search” for them with your content.

free bootcamp training mini course internet marketing - mike marko - smm - seo - search engine optimization

Why Does My Website Need SEO?

The majority of web traffic originates from search engines like Google, Bing, and Yahoo. Now I know social media and other types of traffic can get visits to your website, search engines are the primary method of navigation for most internet users.

What do you do when you want to find something online? You mostly likely use a search engine.

Look at it this way: search engines are unique in that they provide targeted traffic. People type in specifically what they are looking for and the search engine then gives them the closest matches. If search engines can’t find your site, or can’t add your content to their databases, you miss out on some pretty cool opportunities for traffic.

Search queries are the words users type into the search box. These words carry a lot of value because the traffic is VERY targeted. It has been shown that targeted traffic to a website can provide exposure and revenue like no other form of marketing. That means investing in SEO can have an exception rate of return compared to other types of marketing and promotion.

Why Can’t Search Engines Find My Site Without SEO?

While search engines keep getting smarter, they still need help. There is a limit to how search engines can operate. There are millions and millions of websites… you can imagine how difficult it is to try to rack and stack these different websites would be without some “guidance”.

That is why the right SEO can net you thousands in visitors and increased attention, BUT the wrong moves can hide your website deep in the search results where you won’t get found (or you may not even show up in search results).

Not only does SEO make content available to search engines, SEO can also help boost rankings so that the content can be placed where your ideal traffic can more easily find it. The internet is become more competitive each day, and those companies who use SEO have an advantage in attracting new visitors and customers.

Can I Do SEO Myself?

SEO is pretty complex, but most people can easily understand the basics. Even knowing some of the basics can make a HUGE difference. Free SEO education is available all over the internet, including from the blog on this website. Combine this with some practice and you are well on your way to getting good at SEO.

Depending on your available time, your wiliness to learn, the complexity of your website, and the competition for your keywords, you may decide you need an expert to handle things for you. Companies that practice SEO for other companies can vary: some have a highly specialized focus, while others may take a broader more general approach.

In any case, it’s good to have a firm grasp of core concepts so that you can intelligently make the right decisions for your needs.

What Is SEM?

While this article is on SEO, I want to talk briefly about SEM (Search Engine Marketing). SEM is different than SEO in that SEO is traffic through unpaid of free listings, while SEM is buying traffic through paid search lists (ads).

I’m going to talk about SEM in a future article.

Final Thoughts On What Is SEO Marketing

SEO Marketing is a key method in internet marketing to help get targeted traffic to your website.  If you are serious about using internet marketing to grow your business than you have to give serious consideration to SEO.

If you need help in using SEO marketing for your business, then feel free to contact me and we can talk about the different consulting options we offer.  Or use the link below to apply for your “results in advance” free consultation and let’s get started right away:

How to Advertise on Facebook with Paid Advertisements

P.S. – If you like this post, feel free comment down below and/or share on Facebook.

Have questions and want to connect?

Add me on Facebook then shoot me a message:

http://www.Facebook.com/mike.marko.37

Suggested Articles:
1. How to Get Leads With A Blog | How to SEO Blog Posts
2. How To Create Effective Marketing Hooks for Facebook Ads
3. How to Manage an Effective Video Marketing Strategy
4. How To Build A Dynamic Marketing Funnel – Part 2

What is SEO Marketing - Search Engine Optimization - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you want a system to help you rank in Google just like I do, then check out Influx Entrepreneur.

Article: What is SEO Marketing – Search Engine Optimization

INTERVIEW: Mike Marko on SEO Blog Tips and Internet Marketing Consulting

“INTERVIEW: Mike Marko on SEO Blog Tips and Internet Marketing Consulting” written by Mike Marko.

I recently interviewed by Erik Christian Johnson about blogging, internet marketing, and other things about me.

So I thought I would share that with you: Mike Marko on SEO Blog Tips and Internet Marketing Consulting

I dropped a few nuggets of information in that interview to help both novice and advanced internet marketers.

free bootcamp training mini course internet marketing - mike marko - smm - seo - search engine optimization

Here’s to your prosperity!

 

P.S. – If you like this post, feel free comment down below and/or share on Facebook.

Have questions and want to connect?

Add me on Facebook then shoot me a message:

http://www.Facebook.com/mike.marko.37

Suggested Articles:
1. How To Create Effective Marketing Hooks for Facebook Ads
2. How to Manage an Effective Video Marketing Strategy
3. How To Build A Dynamic Marketing Funnel – Part 2

INTERVIEW: Mike Marko on SEO Blog Tips and Internet Marketing Consulting - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you want a system to help you rank in Google just like I do, then check out Influx Entrepreneur.

Article: INTERVIEW: Mike Marko on SEO Blog Tips and Internet Marketing Consulting

What Is SEO Services | How to Get Found In Google Search

“What Is SEO Services | How to Get Found In Google Search” written by Mike Marko.

Are you struggling with how to get found in Google Search?

Do you have blog posts and you don’t know why they are not being found?

The thing is, there is a ton of stuff out there on SEO (Search Engine Optimization)  but it misses out on some key stuff.  While sometimes it is because the “guru” is concealing their advantage, often it’s because they really don’t know.

Now we can help!

We are now offering SEO services to help you get found!

But first, this is what we’ve done just recently.

Social Proof… What We’ve Done

Here are some examples of what we have done.

IPAS2

We’ve controlled the keyword, IPAS2, since the launch of IPAS2 in early September 2015.  We also have ranked well with several other long tail keywords associated with IPAS2.

What Is SEO Services - How to Get Found In Google Search - IPAS2

Kalatu

We’ve been able to establish dominance over the keyword, Kalatu, since the launch in January 2015.  We have also been able to control a lot of other long tail keywords associated with Kalatu.

What Is SEO Services - How to Get Found In Google Search

Kalatu Premium

Days before the Kalatu Premium launch, we were able to take control of the front page of Google using blog posts, press releases, a Facebook business page, and images.

What Is SEO Services - How to Get Found In Google Search - Kalatu premium

And that is just a small example of what we have done.

Bren & Mike SEO Services

We now offer services to people looking to get serious about ranking their business, organization, or personal webpages on Google.

With Bren & Mike Your Webpages Get Discovered By

  • Increasing Visibility in the Search Engines
  • Amplifying Qualified Traffic
  • Boosting Keyword Rankings

You want your webpages in front of as many people as possible. Our SEO services provide lasting results.  Our results extend beyond a quick, temporary boost in rankings.

Who We Work With

  • Small businesses
  • Medium-sized businesses
  • Large businesses
  • Professional clubs
  • Online entrepreneurs

SEO Consulting Services with Bren & Mike Include

  • Website/Blogging Platform Recommendations to Suite Your Business or Personal Needs
  • Initial Website Consultation
  • Keyword Research
  • Meta Data Alterations
  • Front Page Content Consultation
  • Review of Internal Text Links
  • Review of and Implementation of Google Analytics/Google Search Console
  • Ranking / Status Reports

Additional SEO Backlinking Services with Bren & Mike Include

  • Tier 1 Backlink Creation (Including Spun Content)
  • Large Variety of Two Tiered Quality Backlinking Provided By A Large Variety Of Sources Build Up Over the Course of A Month
  • Press Releases; Additional Charge Required for Press Release Writing
  • Additional Yahoo Finance Press Release
  • Social Media Bookmarking
  • Article Distribution for More Backlink Variety

Your business is unique: it has unique goals, customers and needs. That’s why all of our SEO services are customized to fit the needs of your business and budget.

Backlinking

Provide backlinking by offering balances backlink sets which on average per month include:

  • 22-53 Web 2.0 Sites,
  • 80-192 Public Blog/Article Posts,
  • 10 to 30Private Network Blog Posts,
  • 225 to 530 Forum Profiles,
  • 225 to 530 Wiki Submissions,
  • 68 to 160 Misc Submissions

The exact number of each particular backlink depends on the target of the backlinks and the best approach to improve your search engine ranking (cost $27/set/month)

Press Releases

One of the easiest ways to rank in Google is to submit a press release.  It is one of the ways we dominate Google as quickly as we do.  Many of the press release sites are PR 4 through to PR 7.

One well written press release will typically get between 150-250 pickups.  We offer to distribute one press release for $97.

We can write have the press release written for you for $47.  The press release service will provide you the same quality press releases we use for our press releases to maximize pickups.  We only allow the press release to be edited once before distribution.

Normally it will cost you $250 (and often more) to have a Yahoo Finance press release.  We are able to add it to the press release distribution for only $150 more.

For More Information

For more information about SEO services and our pricing, please contact Mike.  You can find our contact information by clicking here.

Or contact me on Facebook: Mike on Facebook.

Ask about our free 10 minute Facebook chat consultation.

 

P.S. – If you like this post, feel free comment down below and/or share on Facebook.

Free Bootcamp Training Mini-Course

Suggested Articles:
1. What is SEO And How Does SEO Work?
2. How to SEO Your Website
3. Your Guide on How to Make Money Blogging
4. Growing Your Business with SEO and Affiliate Marketing

What Is SEO Services | How to Get Found In Google Search - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you are interested in learning how to make money online, click the following links to learn more about the IPAS2, and get the information to form your own opinion from this Empower Network Review.

If you want a system to help you rank in Google just like Bren and I do, then check out Influx Entrepreneur.

Article: What Is SEO Services | How to Get Found In Google Search

How to Overcome a Challenge

How to Overcome a Challenge” written by Mike Marko.

What an amazing day. Finally waking up from my turkey coma, and things are all coming together.

And now working in my “lair” on our latest SEO (Search Engine Optimization) project… almost wrapping it up. Then onto the next big project.

Once you know the “secret” it is easy to duplicate. This time I am adding a twist… the results of continually learning more and more.

How to Overcome a Challenge

My Recent Obstacle

A few weeks ago we were dropping out of ranking in Google like crazy.

And I panicked at first.

Yeah, I panicked.

Then I became obsessed (Bren will attest to that). My stubbornness wouldn’t let me just walk away even though nothing seemed to stick.

I Was Obsessed With How to Overcome a Challenge Like My SEO Ranking Obstacle

But I wouldn’t give up. Bren and I worked hard at trying to get our ranking back. It was then I was reminded of the Will Smith video I posted over a week ago where he said, “if we both get on a treadmill I’m going to out work you, or die trying.”

We were on a mission.

And we were not going to give up despite some people telling us to quit and start over… we were in the Google penalty box and there was nothing we could do.

But I didn’t believe it.

Finding the Solution

So I did tons of research.

I did tons of testing.

And I talked to more experts.

Until I finally figured it out.

Not only did I figure it out… but I got some tips to make our blogs even more powerful than before I made what I realize now was a mistake that helped tank our rankings.

It is interesting how by overcoming what seems like impossible odds that you come out better some how from the experience.

Would You Work to Overcome a Challenge?

Think about that the next time you come up against your own impossible obstacle.

I believe NOTHING is impossible.

If you try again and again…. to go around the obstacle, over the obstacle, and even sometimes through the obstacle, you will overcome it eventually.

DON’T GIVE UP!!!

You can be really close to achieving success.
But as soon as you QUIT you automatically FAIL no matter how close you were.

I believe in you. You CAN succeed.

 

PS – If you like this post, feel free comment down below and/or share on Facebook.

Free Bootcamp Training Mini-Course

Suggested Articles:
1. The IPAS 2 System – Is IPAS2 Legit?
2. Can IPAS2 Make Me Money | Review of the IPAS 2 System
3. What is Kalatu?

How to Overcome a Challenge - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you are interested in learning how to make money online, click the following links to learn more about IPAS 2, and get the information to form your own opinion from this Empower Network Review.

If you want a system to help you rank in Google just like Bren and I do, then check out Influx Entrepreneur.

Article: How to Overcome a Challenge

What is SEO And How Does SEO Work?

What is SEO And How Does SEO Work?” written by Mike Marko.

What is SEO?

The definition of SEO according to Wikipedia is:

“Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.

“As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.”

Yeah, Right…. so What Does That Mean?

SEO is basically can be outlined such that:

  • You are trying to sell or promote something.
  • And that “widget” can be purchased by people searching/shopping online for it.
  • When people are looking to buy something online, they use specific words or phrases (or in other words, keywords).
  • You need to do some research and determine what specific SEO keywords people who want to buy what you are promoting are using.
  • Then you try to rank as high as possible in the search engines for those keywords.  That way people find you online.

That’s not too complicated is it?

If you get good at SEO, you can basically have your ticket to success online.

Now please understand that SEO takes a LOT of work.  You can spend months struggling to get your website setup, creating blog posts and videos, before you even get noticed.

Free Bootcamp Training Mini-Course

SEO Will Help You Make More Money Online

So are you still struggling to make money online?

Well the reason is because YOU NEED MORE TRAFFIC.

I know, it sounds pretty obvious.

But you don’t need just any kind of traffic.

You need to create a flow of eager, highly targeted prospects who are ready-to-do business.  You want buyers who are eager to purchase what you are promoting.

And trust me, when you get that type of traffic things get VERY exciting.  Your sales start to climb.

What is SEO And How Does SEO Work

Search Google for “ipas2” and notice that one of our blog posts will rank either #1 or #2 out of 200,000+ results.

Since this is a product we are promoting, and we use attraction marketing, this keyword ends up putting money in our pocket.  (IPAS2 is a franchise-like online business.  It was designed to solve the problems that was plaguing the industry, and to get people up and running as quickly as possible.)

SEO Will Give You Free Organic Traffic

If your SEO efforts aren’t getting you the results you really want, odds are it isn’t your fault.

There is so much information out there, often too much misinformation, and tons of fraudulent programs promising magical results, that it easy to understand why it can be confusing.

Fortunately, thanks to the latest Google Penguin update it has never been easier to get more traffic.  You just have to understand the basics:

  • If you want to make more money, get more traffic.
  • If you want to get more free traffic, get your content to rank in the search engines.
  • Want to get your stuff to rank, just do what Bren and I do.

That’s it!

SEO Training

If you want to start getting more free, organic search traffic – just what we do – copy our model and you’ll be amazed at the results.

Schedule your one-on-one session by clicking the button below.  Soon we’ll be creating our own product, and when that happens these one-on-one sessions are going up dramatically in price so take advantage of them now.

So What’s Next?

The next step for you is to schedule a one-on-one session with us by clicking the “Next Step” button below.

What is SEO And How Does SEO Work Next Step

PS – If you like this post, feel free comment down below and/or share on Facebook.

Free Bootcamp Training Mini-Course

Suggested Articles:
1. Beginner Blog SEO Tips – Help Google Find Your Blog
2. SEO Basics Tutorial for Beginners – Learn the Basics of SEO
3. What is Kalatu?

What is SEO And How Does SEO Work - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you are interested in learning how to make money online, click the following links to learn more in this IPAS Review, and get the information to form your own opinion from this Empower Network Review.

Article: What is SEO And How Does SEO Work?

What is SEO And How Does SEO Work?

What is SEO And How Does SEO Work?” written by Mike Marko.

What is SEO?

The definition of SEO according to Wikipedia is:

“Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.

“As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.”

Yeah, Right…. so What Does That Mean?

SEO is basically can be outlined such that:

  • You are trying to sell or promote something.
  • And that “widget” can be purchased by people searching/shopping online for it.
  • When people are looking to buy something online, they use specific words or phrases (or in other words, keywords).
  • You need to do some research and determine what specific SEO keywords people who want to buy what you are promoting are using.
  • Then you try to rank as high as possible in the search engines for those keywords.  That way people find you online.

That’s not too complicated is it?

If you get good at SEO, you can basically have your ticket to success online.

Now please understand that SEO takes a LOT of work.  You can spend months struggling to get your website setup, creating blog posts and videos, before you even get noticed.

Free Bootcamp Training Mini-Course

IPAS2 is a franchise-like online business.  It was designed to solve the problems that was plaguing the industry, and to get people up and running as quickly as possible.

SEO Will Help You Make More Money Online

So are you still struggling to make money online?

Well the reason is because YOU NEED MORE TRAFFIC.

I know, it sounds pretty obvious.

But you don’t need just any kind of traffic.

You need to create a flow of eager, highly targeted prospects who are ready-to-do business.  You want buyers who are eager to purchase what you are promoting.

And trust me, when you get that type of traffic things get VERY exciting.  Your sales start to climb.

What is SEO And How Does SEO Work

Search Google for “ipas2” and notice that one of our blog posts will rank either #1 or #2 out of 200,000+ results.

Since this is a product we are promoting, and we use attraction marketing, this keyword ends up putting money in our pocket.

SEO Will Give You Free Organic Traffic

If your SEO efforts aren’t getting you the results you really want, odds are it isn’t your fault.

There is so much information out there, often too much misinformation, and tons of fraudulent programs promising magical results, that it easy to understand why it can be confusing.

Fortunately, thanks to the latest Google Penguin update it has never been easier to get more traffic.  You just have to understand the basics:

  • If you want to make more money, get more traffic.
  • If you want to get more free traffic, get your content to rank in the search engines.
  • Want to get your stuff to rank, just do what Bren and I do.

That’s it!

SEO Training

If you want to start getting more free, organic search traffic – just what we do – copy our model and you’ll be amazed at the results.

Schedule your one-on-one session by clicking the button below.  Soon we’ll be creating our own product, and when that happens these one-on-one sessions are going up dramatically in price so take advantage of them now.

So What’s Next?

The next step for you is to schedule a one-on-one session with us by clicking the “Next Step” button below.

What is SEO And How Does SEO Work Next Step

PS – If you like this post, feel free comment down below and/or share on Facebook.

Free Bootcamp Training Mini-Course

Suggested Articles:
1. Beginner Blog SEO Tips – Help Google Find Your Blog
2. SEO Basics Tutorial for Beginners – Learn the Basics of SEO
3. What is Kalatu?

What is SEO And How Does SEO Work - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you are interested in learning how to make money online, click the following links to learn more in this IPAS Review, and get the information to form your own opinion from this Empower Network Review.

Article: What is SEO And How Does SEO Work?

How to Overcome a Challenge

How to Overcome a Challenge” written by Mike Marko.

What an amazing day. Finally waking up from my turkey coma, and things are all coming together.

And now working in my “lair” on our latest SEO (Search Engine Optimization) project… almost wrapping it up. Then onto the next big project.

Once you know the “secret” it is easy to duplicate. This time I am adding a twist… the results of continually learning more and more.

How to Overcome a Challenge

My Recent Obstacle

A few weeks ago we were dropping out of ranking in Google like crazy.

And I panicked at first.

Yeah, I panicked.

Then I became obsessed (Bren will attest to that). My stubbornness wouldn’t let me just walk away even though nothing seemed to stick.

I Was Obsessed With How to Overcome a Challenge Like My SEO Ranking Obstacle

But I wouldn’t give up. Bren and I worked hard at trying to get our ranking back. It was then I was reminded of the Will Smith video I posted over a week ago where he said, “if we both get on a treadmill I’m going to out work you, or die trying.”

We were on a mission.

And we were not going to give up despite some people telling us to quit and start over… we were in the Google penalty box and there was nothing we could do.

But I didn’t believe it.

Finding the Solution

So I did tons of research.

I did tons of testing.

And I talked to more experts.

Until I finally figured it out.

Not only did I figure it out… but I got some tips to make our blogs even more powerful than before I made what I realize now was a mistake that helped tank our rankings.

It is interesting how by overcoming what seems like impossible odds that you come out better some how from the experience.

Would You Work to Overcome a Challenge?

Think about that the next time you come up against your own impossible obstacle.

I believe NOTHING is impossible.

If you try again and again…. to go around the obstacle, over the obstacle, and even sometimes through the obstacle, you will overcome it eventually.

DON’T GIVE UP!!!

You can be really close to achieving success.
But as soon as you QUIT you automatically FAIL no matter how close you were.

I believe in you. You CAN succeed.

 

PS – If you like this post, feel free comment down below and/or share on Facebook.

Free Bootcamp Training Mini-Course

Suggested Articles:
1. The IPAS 2 System – Is IPAS2 Legit?
2. Can IPAS2 Make Me Money | Review of the IPAS 2 System
3. What is Kalatu?

How to Overcome a Challenge - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you are interested in learning how to make money online, click the following links to learn more about IPAS 2, and get the information to form your own opinion from this Empower Network Review.

Article: How to Overcome a Challenge

How to Determine Your Search Engine Ranking

How to Determine Your Search Engine Ranking” written by Mike Marko.

You just wrote your best blog post ever.  You researched the keyword, you optimized the onpage SEO (Search Engine Optimization), you made you backlinks, and you pinged all your URL’s.  It looks perfect.

So how well are you doing?

Let’s find out…

Determine Your Search Engine Ranking in Google

This step is relatively easy.  You go to Google, type in your keyword, press <ENTER>.. and Google tells you how well you are doing.

Right?

Well not so fast.

The results you are seeing may not be accurate.  Google will give you results based on your location, what you have search for previously, based on if you are logged into your Google account, and a variety of other factors.

So the result you see is not the true ranking.

How to Determine Your Search Engine Ranking in Google

So how do you get an unbiased Google result?

You could log off your Google account, clear your cookies, and do everything else you can imagine and you may still not get the true result.

To get the right results follow these steps:

  1. Get the Google webpage loaded
  2. Search for your keyword phrase and press enter
  3. Go to your URL and add in “&pws=0” at the very end (the 0 is a zero), and then press <ENTER>

How to Determine Your Search Engine Ranking with Google photo

Voila!  That is all you have to do.

The Google Bounce

This is a phenomena that I have seen, and I still haven’t figure out why it happens… if I do some good SEO and the page is only a day old I’ll often see my entry on page 2 or 3.  Then the next day it will be gone completely, only to come back by the end of the week.

Like I said I am not sure why this happens, but it happens to me nearly every time.  It is like Google is sizing the webpage up and then decides to put it on the backburner for a while to see what happens to the page before ranking it.

During this time it is important to keep backlinking the page to help ensure that it will have its place in Google’s rankings.

Determine Your Search Engine Ranking the Easier Way

There are a lot of way to determine your page ranking, but I recently found this cool tool that gives you the results for Google, Bing, and Yahoo.

The tool is in Mike’s Marketing Tools – Search Engine Rankings.  No, it is not this Mike’s tool.  🙂

How to Determine Your Search Engine Ranking - Mike's Tool photo
Using the tool, here are the results I got.

How to Determine Your Search Engine Ranking - Mike's Tool Results photo
Any “no” in the results means that not in top 10 (Google), top 50 (Yahoo!), top 10 (Bing).  Obviously I have to spend some time to figure out how to rank in Bing and Yahoo (who uses Yahoo now anyway?)

SEO Quake

SEO Quake is a plugin you can get for either Firefox or Chrome.  And it’s free.

SEO Quake doesn’t tell you your ranking in Google, but it does help you figure out what you need to do in order to improve your rankings.

How to Determine Your Search Engine Ranking - SEO Pressor 2I zoomed into this screen shot so there is actually more information you can see with SEO Quake that I am not showing.

I have just started using this tool, so I am just learning it.  But what I have look at now is the “LD” field.  It shows me the count of how many relevant backlinks I am getting that contribute towards that keyword.

I also look at the “I” field because it shows me the Google index for each page.  It basically tells me that Google is crawling my page over ten times more often that the next closest page in the rankings.

Finally I look at the “Rank”.  This is the Alexa rank each website has.  The lower the number, the better your global ranking.

So as you can see, based on these results our webpage is dominating for this keyword (in Google only… grrrrrr).  If my competition saw this analysis they would realize that they have a lot of work to do before they would have a chance to take over this keyword.

Final Take Away About Search Engine Ranking

Blogging for SEO is a powerful way to get leads for the long haul.  Keep an eye on your ranking, and look for ways to constantly improve it.

Happy blogging!

 

PS – If you like this post, feel free comment down below and/or share on Facebook.

Free Bootcamp Training Mini-Course

Suggested Articles:
1. How to Join An Online Business Opportunity Like the IPAS2 System
2. Why Choose the Kalatu Blogging System by Empower Network?
3. Why Blog – Will Blogging Help My Business Grow?

How to Determine Your Search Engine Ranking - Mike Marko

Author: Mike Marko
Click here to contact Mike

If you are interested in learning how to make money online, click the following links to learn more about IPAS2, and get the information to form your own opinion from this Empower Network Review.

Article: How to Determine Your Search Engine Ranking

How to SEO Your Website

How to SEO Your Website” written by Mike Marko.

I love SEO (Search Engine Optimization). 

Yeah, I said it.  If you have been a regular follower of our blog you will know that I am an SEO addict.

It could have something to do with how much I love strategy games, and that I am also an engineer by trade.  To me SEO is like a big game that I love to play.

So let’s get started with today’s topic.

So Let’s Get Started

In previous blog posts we talked about both on-page and off-page SEO.  And up to this point we have really haven’t talked about how to structure your website to optimize for SEO.

There are some specific techniques needed when setting up your website to help ensure that you take full advantage of your SEO efforts.

Therefore in this blog post I am going to talk about how to SEO your website.

Free Bootcamp Training Mini-Course

How to SEO Your Website

Most people when they setup their blog or website give little thought to the overall structure of the static pages.  They may have a few dropdown menu options like “About Us” and “Blog” but that pretty much sums it up.

What they fail to do is put a little more thought into the website design.  When you know how to SEO your website properly, you can spend a few more minutes up front laying out the pages such that you control the flow of the “link juice”, or how the backlinks are structured to build up upon one another.

The technique I use is setting up the static pages into silos.  This is where related pages are structure together so that they support each other and pass link juice between each other.   But they do not have backlinks outside this silo except to the website root page (e.g. linked to http//brenandmike.influxentrepreneur.net).

Possible silos include “About” and “Resources” like we have on our website.  There are others we will be adding at a later date, but for now those are the only two silos we have.

The diagram below helps illustrate a single silo.

How to SEO Your Website - Mike Marko

Using BrenAndMike.com As An Example in How to SEO Your Website

In our example, the menu option static page will be “Resources”.  From the “Resources” page we link to individual product pages like the IPAS 2 product page and the Empower Network review page.  If you look toward the bottom of each of these product pages, towards the very bottom you will see “Learn more about our other recommended online business marketing products by clicking here.”  This anchor text actual creates a link back to the root of the silo, in this case the Resource page.  This way the link juice is passed from the product pages to the Resource page and then back to the product pages.

The product pages are then further reinforced with links from blog posts to help build up their link juice.  Again for the IPAS2 system, we have created several dozen blog posts that specifically provide backlinks to the product page.  (If you pay attention, this blog page is actually providing three backlinks to the product page using three different anchor texts.)

Now if you backlink all of these pages, but the static pages and the blog posts, you provide a good flow of link juice to the pages you want to rank.  In fact, this structure will inherently help the entire website as a whole if you do it right…

Wrap Up

So as you can see in this blog post, with a little bit of forethought you can setup your website so that it is optimized for SEO.  Doing SEO doesn’t have to be all that complicated or scary… it just requires a bit of planning and thought.

But the benefits of doing this is huge… and is evergreen (meaning that it will last indefinitely as long as the website is up).

 

Here’s to your future success blogging!

Free Bootcamp Training Mini-Course

Suggested Articles:
1. How to Build a Backlink Network to Help Rank in Google
2. Growing Your Business with SEO and Affiliate Marketing
3. How to Build a Network of Blogs

How to SEO Your Website  - Mike Marko

Author: Mike Marko
Click here to contact Mike

Learn more about our recommended product, IPAS2.

Article:  How to SEO Your Website